
Good Life Revolution
the situtation
The client was escaping a dry, corporate job to pursue her passion for helping others find the joy and purpose in their life. She needed ground-up brand development that authentically reflected a person who is warm, positive, passionate…and a bit irreverent.
the solution
Beginning with brand identity, I crafted a logo and system of colors, fonts and imagery that supported genuine warmth, approachability and fun that she brings to her practice. This foundation was put to work in a vibrant website whose colors, imagery and messaging simultaneously provide helpful information and a delightful user experience.Her brand is capped off with a tagline that doubles as her “revolutionary” personal mantra: Take a stand for a happier life!

Logo Concept
At the heart of the support the owner provides her clients is warmth and positivity. A warm and welcoming color palette radiates out from a symbol that represents an “optimistic rebellion” against a world full of critics, as well as the personal growth they deserve. The result is a unique signature that truly encourages her clients to “Take a stand for a happier life!”



Working with Adam was an absolute pleasure!
Working with Adam was an absolute pleasure. He took the time to really understand the heart of my business, and more importantly to understand what was important to me. He created a beautiful logo and website that perfectly represented everything I do. It turned out better than I ever imagined! Adam is highly skilled, passionate about getting it right for the customer, and best of all, fun to work with!